Professional Course

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1,450 trainees 15 days · 40 hrs Advanced AR / EN
50% off · last 12 seats · enrolment closes in00Days00Hrs00Min00Sec

About this course

Designed for marketing professionals, business owners and career switchers, this course dives deep into search, paid media, social strategy, email marketing and data analytics — with every module tied to a live campaign exercise.

You will learn how to build high-converting funnels, run profitable ad campaigns and read the numbers that actually predict return on marketing investment. By the final session you will have a complete, defensible marketing plan for your own business or employer.

What you will learn

  • Advanced SEO techniques for competitive Arabic and English keywords
  • Profitable Google Ads and Meta Ads campaign structures
  • Automated email sequences that convert without daily effort
  • Analytics dashboards that support data-driven decisions
  • A complete digital marketing strategy built from scratch

Course curriculum

Introduction to advanced SEO15:30
Keyword research masterclass (AR & EN)25:10
On-page optimisation techniques32:45
Technical SEO & site speed28:20
SEO audit checklistResource
Google Ads setup & account structure20:15
Meta Ads Manager deep dive35:20
Retargeting strategies18:00
A/B testing & optimisation22:45
Budget allocation & ROI tracking19:30
Building a social funnel22:10
Email automation end to end28:30
Content calendar & scheduling15:45
Email template packResource
Social media strategy templateResource
Delivery note. Live sessions integrate with Zoom and Google Meet; recordings, resources and assessments are delivered through the institute learning platform.

Your instructor

Mohammed Al-Qahtani

Mohammed Al-Qahtani

Senior Digital Marketing Consultant

Mohammed has over ten years of experience managing multi-million riyal advertising budgets for Saudi startups and enterprise brands. He teaches practical, results-driven strategy — every framework in this course is one he uses with clients.

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Trainee reviews

LLayla A.
2 weeks ago

Brilliant course. I scaled my agency client campaigns significantly using the frameworks taught here — the PPC module alone justified the fee.

Verified purchase
OOmar B.
1 month ago

Very practical and up to date with the latest platform changes. Mohammed explains complex concepts simply, and my e-commerce store is already seeing results.

Verified purchase
SSara M.
3 weeks ago

The best investment I have made in my career. The email marketing section helped me build a list of 10,000 subscribers in two months.

Verified purchase

Frequently asked questions

It is an advanced course, but it is structured to take you from intermediate to expert. Foundational pre-reading is provided so everyone starts from the same baseline.

Recordings and resources remain available for twelve months after your cohort ends, on both desktop and mobile.

Yes. Complete all modules and pass the final assessment and you receive a verified certificate you can add to LinkedIn and your CV.

We offer a 30-day satisfaction guarantee. Contact the admissions office within 30 days of your cohort start for a refund review.

Yes. Corporate cohorts can be delivered at your premises or online with a tailored syllabus.

50% off · last 12 seats
4,200 SAR
2,100 SAR

One-time payment · includes materials, assessment and certificate

  • Duration15 days · 40 hrs
  • Sessions25 live + recorded
  • Resources15 files
  • LevelAdvanced
  • CertificateYes
  • DevicesMobile & desktop
  • LanguageAR / EN
  • Next cohortSep 8, 2026
Buy Now — 2,100 SAR Ask about this course
30-day satisfaction guarantee

Only 12 seats left

Cohorts are capped so every campaign plan gets individual review.

Paying for a team?

Corporate rates apply from three seats. We issue a single invoice and a group schedule.

Request corporate quote

Standards behind every course

30-day guarantee

Refund review if the course does not match what was promised.

Accredited institute

TVTC licensed, ISO 9001 and ISO 21001 certified.

Advisor support

A named advisor from enrolment through to certification.

Content refreshed

Every module reviewed each term against platform changes.

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